October 31, 2011DoubleTree by Hilton Golf Resort San Diego undertakes first European promotional programme

The DoubleTree by Hilton Golf Resort San Diego, California has appointed Patrick Lennon Associates to undertake its first promotional and public relations programme in the United Kingdom, Ireland and selected mainland Europe countries.

The resort, conveniently situated 25 minutes north of San Diego International Airport, features 174 refreshingly redesigned guest rooms, two heated, outdoor swimming pools, spa and a range of conference and meeting facilities in a beautiful country club setting.  A prominent feature of the resort is the Carmel Highland 18 hole championship golf course which offers a challenging yet fun experience for golfers of all levels of ability.

The catalyst for the promotional programme has been the launch by British Airways in June 2011 of a direct, scheduled service between London Heathrow and San Diego International Airport.

“British Airways’ initiative in launching a direct service between London and San Diego opens up new opportunities for our resort,” said Bernie Sweeney, irector of Sales and Marketing at the DoubleTree by Hilton Golf Resort San Diego.  “This part of California has much to offer visitors from Europe and our resort provides a perfect base.  Patrick Lennon Associates has the industry experience and expertise to raise our profile in this important market and we’re looking forward to making an impact.”